Traffic forecast

Objective: anticipate traffic conditions

Traffic flow

• Future movement analysis
• Covers more than 320 000 kilometers of French roadways
• Color coded in green, orange, red and black.

Service Background

Data collected over several years, permits Mediamobile to establish a track record of traffic on French roads. Through careful analysis of this historical, real-time and predictive data, Mediamobile has developed computational algorithms to understand and forecast traffic status.

Mediamobile traffic forecasts differ by terms.

• The annual forecasts take into account calendar data such as vacations, weekends, public holidays, work days...
• The daily forecasts foresee the daily rhythm of motorists: work start time, lunch breaks...
• Finally, the forecast calculations for the next few minutes combine historical and real-time traffic data. The result is refined based on current traffic disturbances.

Service Broadcast

This service is particularly suitable for mass media supports such as dynamic screens, as well as web and mobile services.